Marketing

How To Achieve Measurable Revenue By Streamlining Your Growth Marketing Strategy

Lead-generation metrics are a favorite topic for any roundtable discussion. People simply get excited over the number of Facebook likes, webinar attendees, and white paper downloads because these metrics are easy to track. But there is a problem here because these metrics lack any impact on tracking revenue directly related to your growth marketing strategy. Having insight into how many…

6 Marketing Automation Strategies that Will Patch Your Entire Funnel in 2019

2019 is just around the corner, so it’s a good time to re-evaluate your marketing strategies for next year. If you haven’t incorporated marketing automation into your core strategies yet, you’re certainly not making the most of your budget or time. After all, it’s not easy to manage large volumes of data across multiple platforms. This is where automation can…

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